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Journal of Brand Strategy

Impact, Factor and Metrics, Impact Score, Ranking, h-index, SJR, Rating, Publisher, ISSN, and More

Last Updated on June 27, 2025

Impact Score

2024-2025

0.54

h-Index

2024-2025

 10

Rank

2024-2025

 17025

SJR

2024-2025

 0.288

Note: The impact score or impact index shown here is equivalent to the average number of times documents published in a journal/conference in the past two years have been cited in the current year (i.e., Cites / Doc. (2 years)). It is based on Scopus data and can be a little higher or different compared to the impact factor (IF) produced by Journal Citation Report. Please refer to the Web of Science data source to check the exact journal impact factor ™ (Thomson Reuters) metric.

Important Metrics and Factor

Title Journal of Brand Strategy
Abbreviation J. Brand Strategy
Publication Type Journal
Subject Area, Categories, Scope Communication (Q2); Management of Technology and Innovation (Q3); Marketing (Q3); Strategy and Management (Q3); Social Psychology (Q4)
h-index 10
Overall Rank/Ranking 17025
SCImago Journal Rank (SJR) 0.288
Impact Score 0.54
Publisher Henry Stewart Publications
Country United Kingdom
ISSN 2045855X, 20458568
Best Quartile Q2
Coverage History 2018-2024




About Journal of Brand Strategy


Journal of Brand Strategy is a journal covering the technologies/fields/categories related to Communication (Q2); Management of Technology and Innovation (Q3); Marketing (Q3); Strategy and Management (Q3); Social Psychology (Q4). It is published by Henry Stewart Publications. The overall rank of Journal of Brand Strategy is 17025. According to SCImago Journal Rank (SJR), this journal is ranked 0.288. SCImago Journal Rank is an indicator, which measures the scientific influence of journals. It considers the number of citations received by a journal and the importance of the journals from where these citations come. SJR acts as an alternative to the Journal Impact Factor (or an average number of citations received in last 2 years). This journal has an h-index of 10. The best quartile for this journal is Q2.

The ISSN of Journal of Brand Strategy journal is 2045855X, 20458568. An International Standard Serial Number (ISSN) is a unique code of 8 digits. It is used for the recognition of journals, newspapers, periodicals, and magazines in all kind of forms, be it print-media or electronic. Journal of Brand Strategy is cited by a total of 63 articles during the last 3 years (Preceding 2024).


Journal of Brand Strategy Impact IF 2024-2025


The Impact IF 2024 of Journal of Brand Strategy is 0.54, which is computed in 2025 as per its definition. Journal of Brand Strategy IF is increased by a factor of 0.06 and approximate percentage change is 12.5% when compared to preceding year 2023, which shows a rising trend. The impact IF, also denoted as Journal impact score (JIS), of an academic journal is a measure of the yearly average number of citations to recent articles published in that journal. It is based on Scopus data.

Table Setting

Journal of Brand Strategy Impact IF 2025 Prediction


Impact IF 2024 of Journal of Brand Strategy is 0.54. If the same upward trend persists, Impact IF may rise in 2025 as well.


Impact IF Trend


Year wise Impact IF of Journal of Brand Strategy. Based on Scopus data.


Year Impact IF
2025/2026 Coming Soon
2024 0.54
2023 0.48
2022 0.48
2021 0.29
2020 0.34
2019 0.04
2018 0.00

Journal of Brand Strategy h-index


  Table Setting

Journal of Brand Strategy has an h-index of 10. It means 10 articles of this journal have more than 10 number of citations. The h-index is a way of measuring the productivity and citation impact of the publications. The h-index is defined as the maximum value of h such that the given journal/author has published h papers that have each been cited at least h number of times.




Journal of Brand Strategy ISSN


The ISSN of Journal of Brand Strategy is 2045855X, 20458568. ISSN stands for International Standard Serial Number.

An ISSN is a unique code of 8 digits. It is used for the recognition of journals, newspapers, periodicals, and magazines in all kind of forms, be it print-media or electronic.

Table Setting

Journal of Brand Strategy Rank and SCImago Journal Rank (SJR)


The overall rank of Journal of Brand Strategy is 17025. According to SCImago Journal Rank (SJR), this journal is ranked 0.288. SCImago Journal Rank is an indicator, which measures the scientific influence of journals. It considers the number of citations received by a journal and the importance of the journals from where these citations come.

SJR of Journal of Brand Strategy by Year


Year SJR
2025/2026 Coming Soon
2024 0.288
2023 0.209
2022 0.159
2021 0.193
2020 0.149
2019 0.104
2018

Ranking of Journal of Brand Strategy by Year


Year Ranking
2025/2026 Coming Soon
2024 17025
2023 19468
2022 21404
2021 18882
2020 23273
2019 27523
2018 32928

Journal of Brand Strategy Publisher


Table Setting

Journal of Brand Strategy is published by Henry Stewart Publications. It's publishing house is located in United Kingdom. Coverage history of this journal is as following: 2018-2024. The organization or individual who handles the printing and distribution of printed or digital publications is known as Publisher.


Call For Papers


Visit the official website of the journal/conference to check the further details about the call for papers.


Abbreviation


The IS0 4 standard abbreviation of Journal of Brand Strategy is J. Brand Strategy. This abbreviation ('J. Brand Strategy') is well recommended and approved for the purpose of indexing, abstraction, referencing and citing goals. It meets all the essential criteria of ISO 4 standard.

ISO 4 (International Organization for Standardization 4) is an international standard that defines a uniform and consistent system for abbreviating serial publication titles and journals.


How to publish in Journal of Brand Strategy


If your research field is/are related to Communication (Q2); Management of Technology and Innovation (Q3); Marketing (Q3); Strategy and Management (Q3); Social Psychology (Q4), then please visit the official website of this journal.


Acceptance Rate


The acceptance rate/percentage of any academic journal/conference depends upon many parameters. Some of the critical parameters are listed below.

  • The demand or interest of researchers/scientists in publishing in a specific Journal/Conference.
  • Peer review complexity and timeline.
  • The mix of unsolicited and invited submissions.
  • The time it takes from manuscript submission to final publication.
  • And Many More.

It is essential to understand that the acceptance rate/rejection rate of papers varies among journals. Some Journals considers all the manuscripts submissions as a basis of acceptance rate computation. On the other hand, few consider the only manuscripts sent for peer review or few even not bother about the accurate maintenance of total submissions. Hence, it can provide a rough estimation only.

The best way to find out the acceptance rate is to reach out to the associated editor or to check the official website of the Journal/Conference.



Frequently Asked Questions (FAQs)


What's the latest impact IF of the Journal of Brand Strategy?

Journal of Brand Strategy latest impact IF is 0.54. It's evaluated in the year 2024. The highest and the lowest impact IF or impact score of this journal are 0.54 (2024) and 0.00 (2018), respectively, in the last 7 years. Moreover, its average IS is 0.31 in the previous 7 years.


What's the SCImago Journal Rank (SJR) of the Journal of Brand Strategy?

The Journal of Brand Strategy has an SJR (SCImago Journal Rank) of 0.288, according to the latest data. It is computed in the year 2025. In the past 7 years, this journal has recorded a range of SJR, with the highest being 0.288 in 2024 and the lowest being in 2018. Furthermore, the average SJR of the Journal of Brand Strategy over the previous 7-year period stands at 0.31.


What's the latest h-index of the Journal of Brand Strategy?

The latest h-index of the Journal of Brand Strategy is 10.


Who's the publisher of the Journal of Brand Strategy?

The Journal of Brand Strategy is published by the Henry Stewart Publications, with its country of publication being the United Kingdom.


What's the current ranking of the Journal of Brand Strategy?

The Journal of Brand Strategy is currently ranked 17025 out of 27955 Journals, Conferences, and Book Series in the latest ranking. Over the course of the last 7 years, this journal has experienced varying rankings, reaching its highest position of 17025 in 2024 and its lowest position of 32928 in 2018.


What's the abbreviation or short name for the Journal of Brand Strategy?

The standard ISO4 abbreviation for the Journal of Brand Strategy is J. Brand Strategy.


Is the "Journal of Brand Strategy" classified as a Journal, Conference and Proceedings, Trade Journal or Book Series?

Journal of Brand Strategy is classified as a journal that the Henry Stewart Publications publishes.


What's the scope or major areas of the Journal of Brand Strategy?

The Journal of Brand Strategy encompasses the following areas:

  • Communication
  • Management of Technology and Innovation
  • Marketing
  • Strategy and Management
  • Social Psychology

For a more comprehensive understanding of its scope, check the official website of this journal.


What's the ISSN of the Journal of Brand Strategy?

The Journal of Brand Strategy is assigned the following International Standard Serial Numbers (ISSN): 2045855X, 20458568.


What's the best quartile of the Journal of Brand Strategy?

The best quartile for the Journal of Brand Strategy is Q2 (2024).


What's the coverage history of the Journal of Brand Strategy?

The Journal of Brand Strategy coverage history can be summarized as follows: 2018-2024.


Credits and Sources


  • Scimago Journal & Country Rank (SJR), https://www.scimagojr.com/
  • Journal Impact Factor, https://clarivate.com/



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Dermatologia Kliniczna journal 25442 Cornetis 7 0.00
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Journal of Education and Work journal 8987 Brill Academic Publishers 47 2.08
Studies in Continuing Education journal 4850 Routledge 44 3.35
Educational Measurement: Issues and Practice journal 6760 Wiley-Blackwell Publishing Ltd 68 1.54
Korean Journal of Applied Microbiology and Biotechnology journal 22033 Korean Society for Applied Microbiology 0 0.00
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Cardiovascular Journal of Africa journal 17934 Clinics Cardive Publishing (PTY)Ltd 44 0.69

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Year wise Impact Score (IS) of Journal of Brand Strategy

Impact Score Table

Year Impact Score (IS)
2025/2026 Coming Soon
2024 0.54
2023 0.48
2022 0.48
2021 0.29
2020 0.34
2019 0.04
2018 0.00



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