| Title | Journal of Advertising Research |
| Abbreviation | J. Advert. Res. |
| Publication Type | Journal |
| Subject Area, Categories, Scope | Communication (Q1); Marketing (Q2) |
| h-index | 102 |
| Overall Rank/Ranking | 6489 |
| SCImago Journal Rank (SJR) | 0.825 |
| Impact Score | 2.40 |
| Publisher | The Advertising Research Foundation |
| Country | United Kingdom |
| ISSN | 00218499, 17401909 |
| Best Quartile | Q1 |
| Coverage History | 1972, 1996-2024 |
Journal of Advertising Research is a journal covering the technologies/fields/categories related to Communication (Q1); Marketing (Q2). It is published by The Advertising Research Foundation. The overall rank of Journal of Advertising Research is 6489. According to SCImago Journal Rank (SJR), this journal is ranked 0.825. SCImago Journal Rank is an indicator, which measures the scientific influence of journals. It considers the number of citations received by a journal and the importance of the journals from where these citations come. SJR acts as an alternative to the Journal Impact Factor (or an average number of citations received in last 2 years). This journal has an h-index of 102. The best quartile for this journal is Q1.
The ISSN of Journal of Advertising Research journal is 00218499, 17401909. An International Standard Serial Number (ISSN) is a unique code of 8 digits. It is used for the recognition of journals, newspapers, periodicals, and magazines in all kind of forms, be it print-media or electronic. Journal of Advertising Research is cited by a total of 238 articles during the last 3 years (Preceding 2024).
The Impact IF 2024 of Journal of Advertising Research is 2.40, which is computed in 2025 as per its definition. Journal of Advertising Research IF is increased by a factor of 0.54 and approximate percentage change is 29.03% when compared to preceding year 2023, which shows a rising trend. The impact IF, also denoted as Journal impact score (JIS), of an academic journal is a measure of the yearly average number of citations to recent articles published in that journal. It is based on Scopus data.
Impact IF 2024 of Journal of Advertising Research is 2.40. If the same upward trend persists, Impact IF may rise in 2025 as well.
| Year | Impact IF |
|---|---|
| 2025/2026 | Coming Soon |
| 2024 | 2.40 |
| 2023 | 1.86 |
| 2022 | 2.46 |
| 2021 | 2.32 |
| 2020 | 2.29 |
| 2019 | 1.92 |
| 2018 | 1.79 |
| 2017 | 1.88 |
| 2016 | 1.37 |
| 2015 | 0.90 |
| 2014 | 1.44 |
Journal of Advertising Research has an h-index of 102. It means 102 articles of this journal have more than 102 number of citations. The h-index is a way of measuring the productivity and citation impact of the publications. The h-index is defined as the maximum value of h such that the given journal/author has published h papers that have each been cited at least h number of times.
The ISSN of Journal of Advertising Research is 00218499, 17401909. ISSN stands for International Standard Serial Number.
An ISSN is a unique code of 8 digits. It is used for the recognition of journals, newspapers, periodicals, and magazines in all kind of forms, be it print-media or electronic.
The overall rank of Journal of Advertising Research is 6489. According to SCImago Journal Rank (SJR), this journal is ranked 0.825. SCImago Journal Rank is an indicator, which measures the scientific influence of journals. It considers the number of citations received by a journal and the importance of the journals from where these citations come.
| Year | SJR |
|---|---|
| 2025/2026 | Coming Soon |
| 2024 | 0.825 |
| 2023 | 1.097 |
| 2022 | 1.041 |
| 2021 | 1.332 |
| 2020 | 0.831 |
| 2019 | 1.696 |
| 2018 | 0.958 |
| 2017 | 0.870 |
| 2016 | 0.744 |
| 2015 | 0.822 |
| 2014 | 0.845 |
| Year | Ranking |
|---|---|
| 2025/2026 | Coming Soon |
| 2024 | 6489 |
| 2023 | 3795 |
| 2022 | 3954 |
| 2021 | 2583 |
| 2020 | 5736 |
| 2019 | 1785 |
| 2018 | 4632 |
| 2017 | 5250 |
| 2016 | 6308 |
| 2015 | 5718 |
| 2014 | 5372 |
Journal of Advertising Research is published by The Advertising Research Foundation. It's publishing house is located in United Kingdom. Coverage history of this journal is as following: 1972, 1996-2024. The organization or individual who handles the printing and distribution of printed or digital publications is known as Publisher.
Visit the official website of the journal/conference to check the further details about the call for papers.
The IS0 4 standard abbreviation of Journal of Advertising Research is J. Advert. Res.. This abbreviation ('J. Advert. Res.') is well recommended and approved for the purpose of indexing, abstraction, referencing and citing goals. It meets all the essential criteria of ISO 4 standard.
ISO 4 (International Organization for Standardization 4) is an international standard that defines a uniform and consistent system for abbreviating serial publication titles and journals.
If your research field is/are related to Communication (Q1); Marketing (Q2), then please visit the official website of this journal.
The acceptance rate/percentage of any academic journal/conference depends upon many parameters. Some of the critical parameters are listed below.
It is essential to understand that the acceptance rate/rejection rate of papers varies among journals. Some Journals considers all the manuscripts submissions as a basis of acceptance rate computation. On the other hand, few consider the only manuscripts sent for peer review or few even not bother about the accurate maintenance of total submissions. Hence, it can provide a rough estimation only.
The best way to find out the acceptance rate is to reach out to the associated editor or to check the official website of the Journal/Conference.
Journal of Advertising Research latest impact IF is 2.40. It's evaluated in the year 2024. The highest and the lowest impact IF or impact score of this journal are 2.46 (2022) and 0.90 (2015), respectively, in the last 11 years. Moreover, its average IS is 1.88 in the previous 11 years.
The Journal of Advertising Research has an SJR (SCImago Journal Rank) of 0.825, according to the latest data. It is computed in the year 2025. In the past 11 years, this journal has recorded a range of SJR, with the highest being 1.696 in 2019 and the lowest being 0.744 in 2016. Furthermore, the average SJR of the Journal of Advertising Research over the previous 11-year period stands at 1.88.
The latest h-index of the Journal of Advertising Research is 102.
The Journal of Advertising Research is published by the The Advertising Research Foundation, with its country of publication being the United Kingdom.
The Journal of Advertising Research is currently ranked 6489 out of 27955 Journals, Conferences, and Book Series in the latest ranking. Over the course of the last 11 years, this journal has experienced varying rankings, reaching its highest position of 1785 in 2019 and its lowest position of 6489 in 2024.
The standard ISO4 abbreviation for the Journal of Advertising Research is J. Advert. Res..
Journal of Advertising Research is classified as a journal that the The Advertising Research Foundation publishes.
The Journal of Advertising Research encompasses the following areas:
For a more comprehensive understanding of its scope, check the official website of this journal.
The Journal of Advertising Research is assigned the following International Standard Serial Numbers (ISSN): 00218499, 17401909.
The best quartile for the Journal of Advertising Research is Q1 (2024).
The Journal of Advertising Research coverage history can be summarized as follows: 1972, 1996-2024.
| Journal/Conference/Workshop/Book Title | Type | Ranking | Publisher | h-index | Impact Score |
|---|---|---|---|---|---|
| Indian Journal of Plastic Surgery | journal | 30965 | Georg Thieme Verlag | 44 | 0.46 |
| Journal of Business Finance and Accounting | journal | 3244 | Wiley-Blackwell Publishing Ltd | 96 | 3.34 |
| Archives of Phytopathology and Plant Protection | journal | 16692 | Taylor and Francis Ltd. | 35 | 1.42 |
| International Journal of Parallel, Emergent and Distributed Systems | journal | 17452 | Taylor and Francis Ltd. | 27 | 1.17 |
| Abacus | journal | 11890 | Wiley-Blackwell Publishing Ltd | 56 | 2.95 |
| Educational Measurement: Issues and Practice | journal | 6760 | Wiley-Blackwell Publishing Ltd | 68 | 1.54 |
| Natural Solutions | trade journal | 28581 | Innovision Health Media | 1 | 0.00 |
| Built Environment | journal | 16252 | Alexandrine Press | 51 | 0.95 |
| Acta Periodica Technologica | journal | 22883 | University of Novi Sad, Faculty of Technology | 22 | 0.71 |
| Nigerian journal of medicine : journal of the National Association of Resident Doctors of Nigeria | journal | 25905 | National Association of Resident Doctors of Nigeria | 25 | 0.00 |
| Year | Impact Score (IS) |
|---|---|
| 2025/2026 | Coming Soon |
| 2024 | 2.40 |
| 2023 | 1.86 |
| 2022 | 2.46 |
| 2021 | 2.32 |
| 2020 | 2.29 |
| 2019 | 1.92 |
| 2018 | 1.79 |
| 2017 | 1.88 |
| 2016 | 1.37 |
| 2015 | 0.90 |
| 2014 | 1.44 |
