Marketing Letters

Impact, Factor and Metrics, Impact Score, Ranking, h-index, SJR, Rating, Publisher, ISSN, and More

Aim and Scope

Marketing Letters: A Journal of Research in Marketing publishes high-quality, shorter papers (under 20 total pages with double-spaced text) on marketing, the emphasis being on immediacy and current interest. The journal offers a medium for the truly rapid publication of research results.

The focus of Marketing Letters is on empirical findings, methodological papers, and theoretical and conceptual insights across areas of research in marketing.

Marketing Letters is required reading for anyone working in marketing science, consumer research, methodology, and marketing strategy and management.

About Marketing Letters

Marketing Letters is a journal covering the technologies/fields/categories related to Business and International Management (Q1); Economics and Econometrics (Q1); Marketing (Q1). It is published by Springer New York. The overall rank of Marketing Letters is 1773. According to SCImago Journal Rank (SJR), this journal is ranked 1.672. SCImago Journal Rank is an indicator, which measures the scientific influence of journals. It considers the number of citations received by a journal and the importance of the journals from where these citations come. SJR acts as an alternative to the Journal Impact Factor (or an average number of citations received in last 2 years). This journal has an h-index of 80. The best quartile for this journal is Q1.

The ISSN of Marketing Letters journal is 1573059X, 09230645. An International Standard Serial Number (ISSN) is a unique code of 8 digits. It is used for the recognition of journals, newspapers, periodicals, and magazines in all kind of forms, be it print-media or electronic. Marketing Letters is cited by a total of 442 articles during the last 3 years (Preceding 2022).

Marketing Letters Impact IF 2022-2023

The Impact IF 2022 of Marketing Letters is 3.83, which is computed in 2023 as per its definition. Marketing Letters IF is increased by a factor of 1.31 and approximate percentage change is 51.98% when compared to preceding year 2021, which shows a rising trend. The impact IF, also denoted as Journal impact score (JIS), of an academic journal is a measure of the yearly average number of citations to recent articles published in that journal. It is based on Scopus data.

Marketing Letters Impact IF 2023 Prediction

Impact IF 2022 of Marketing Letters is 3.83. If the same upward trend persists, Impact IF may rise in 2023 as well.

Marketing Letters h-index

 

Marketing Letters has an h-index of 80. It means 80 articles of this journal have more than 80 number of citations. The h-index is a way of measuring the productivity and citation impact of the publications. The h-index is defined as the maximum value of h such that the given journal/author has published h papers that have each been cited at least h number of times.

Marketing Letters ISSN

The ISSN of Marketing Letters is 1573059X, 09230645. ISSN stands for International Standard Serial Number.

An ISSN is a unique code of 8 digits. It is used for the recognition of journals, newspapers, periodicals, and magazines in all kind of forms, be it print-media or electronic.

Marketing Letters Rank and SCImago Journal Rank (SJR)

The overall rank of Marketing Letters is 1773. According to SCImago Journal Rank (SJR), this journal is ranked 1.672. SCImago Journal Rank is an indicator, which measures the scientific influence of journals. It considers the number of citations received by a journal and the importance of the journals from where these citations come.

SJR of Marketing Letters by Year

Ranking of Marketing Letters by Year

Marketing Letters Publisher

Marketing Letters is published by Springer New York. It's publishing house is located in United States. Coverage history of this journal is as following: 1989-2022. The organization or individual who handles the printing and distribution of printed or digital publications is known as Publisher.

Call For Papers

Visit the official website of the journal/conference to check the further details about the call for papers.

Abbreviation

The IS0 4 standard abbreviation of Marketing Letters is Mark. Lett.. This abbreviation ('Mark. Lett.') is well recommended and approved for the purpose of indexing, abstraction, referencing and citing goals. It meets all the essential criteria of ISO 4 standard.

ISO 4 (International Organization for Standardization 4) is an international standard that defines a uniform and consistent system for abbreviating serial publication titles and journals.

How to publish in Marketing Letters

If your research field is/are related to Business and International Management (Q1); Economics and Econometrics (Q1); Marketing (Q1), then please visit the official website of this journal.

Acceptance Rate

The acceptance rate/percentage of any academic journal/conference depends upon many parameters. Some of the critical parameters are listed below.

• The demand or interest of researchers/scientists in publishing in a specific Journal/Conference.
• Peer review complexity and timeline.
• The mix of unsolicited and invited submissions.
• The time it takes from manuscript submission to final publication.
• And Many More.

It is essential to understand that the acceptance rate/rejection rate of papers varies among journals. Some Journals considers all the manuscripts submissions as a basis of acceptance rate computation. On the other hand, few consider the only manuscripts sent for peer review or few even not bother about the accurate maintenance of total submissions. Hence, it can provide a rough estimation only.

The best way to find out the acceptance rate is to reach out to the associated editor or to check the official website of the Journal/Conference.

Credits and Sources

• Scimago Journal & Country Rank (SJR), https://www.scimagojr.com/
• Journal Impact Factor, https://clarivate.com/