Special Issue "Place Branding and the Consumption of Heritage"
A special issue of Sustainability (ISSN 2071-1050). This special issue belongs to the section "Sustainability of Culture and Heritage".
Deadline for manuscript submissions: 1 March 2019
This special issue of Sustainability (ISSN 2071-1050) calls for original research on the synergisms between the geographic attributes of place (regions, countries, cities, towns and landscapes) and how consumption —through tourism or via consumer goods and services—creates a special niche in regional and global economies. While globalization aims to homogenize consumer tastes and preferences, public and private stakeholders increasingly draw on folklore, culture, history, and the tangential attributes of landscape to add value to consumer and tourist experiences. Together, these synergisms portend a sustainable approach to improving the human condition in an increasingly borderless and limitless realm of consumption and tourist experiences. This process, however, is fraught with tension as different narratives about authenticity and heritage emerge. Accordingly, we seek contributions from across the social sciences and business fields that use both case-study and empirically-anchored perspectives, as well as approaches at broader, theoretical and meta-analytical levels, to explore these aspects of place-branding.
Topics might range from the rise of agricultural tourism (wine-circuits and viticulture, specialty produce), micro-breweries, social justice museums (the American south, Eastern Europe), and the burgeoning literature on “Made in [fill in the country],” to ways in which local, regional, and national products enlist color, music, story-telling, cultural icons, and myth-making to couple consumption or tourism-marketing strategies with place attributes.
The Guest Editor guarantees a timely yet thorough review and turnaround of all submissions. Sustainability, whose Impact Factor this fifth year of open-access publication is 2.075, is an international, scholarly journal whose peer-reviewed papers highlight the environmental, cultural, economic, and social sustainability of human beings. It is indexed by SCIE, SSCI, and other databases.
If you have interest in this special topic issue, please provide a 150-word abstract first before formal submission. Looking forward to your contribution.