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ICMBWA 2020 : International Conference on Managing Business through Web Analytics

Khemis Miliana, Algeria
Event Date: Dec 07, 2020 - Dec 08, 2020
Submission Deadline: Aug 15, 2020
Notification of Acceptance: Oct 04, 2020
Camera Ready Version Due : Oct 18, 2020


ICMBWA 2020 aims to cover all aspects of Web Analytics in the business context. The main purpose is to attract contributions to basic theories and applications as well. Regular and posters sessions will be organized, in addition to keynotes presented by senior international researchers.

This event gives an opportunity to network with regional and international professionals from different institutions.

Call For Paper

The overall aim of this international conference is to collect state-of-the-art research findings on the latest development, up-to-date issues, and challenges in the field of Web Analytics for business. Proposed papers should be original, unpublished, and novel in-depth research that makes significant methodological or application contributions.  Potential topics of interest are expanded below but the sub-topics list is not exhaustive. Papers may address one or more of the listed sub-topics, although authors should not feel limited by them. Unlisted but related sub-topics are also acceptable, provided they fit in one of the following main topics:

Web data: Integration, Cleaning, Analysis, Visualization, and Security

  • Ethical Issues in the Analysis of Web Data
  • Metadata and ontologies
  • Important approaches to web measurement
  • Information Diffusion on the Web
  • Web search, Web data, Web scraping, and knowledge extraction
  • Visualization of Web Data
  • Web Analytics features, benefits, and limitations
  • Security, Privacy, Regulation Issues, Access Control, Sharing, and Trust of Web data

Web Analytics Activities and Dynamics

  • Web traffic, data collection, and Log Data analysis
  • Applications of Web mining and searching
  • Recommendation Algorithms and Recommender Systems
  • Predictive Analytics over Web Datasets
  • Customer relationship management analytics (CRM Analytics)
  • Web analytics tools (Google Analytics, Google Tag Manager, etc.)
  • Security in Web-based Electronic Commerce (e-cash, Auctions, Cryptocurrencies, etc.)
  • Managing and storing XML data

Social Network Analysis and Graph Algorithms

  • Social Media metrics in Business, Finance, Transportation, Retailing, Telecomm
  • Performance of social media analytics and Web applications
  • Applications of Graph Mining in Economics
  • Social Mining, Social Search, and Social Recommendation Systems
  • Web Text Forms and Social Media Mining
  • Social Reputation and Trust Management
  • Sentiment Analysis and Opinion Mining

Web Analytics, Big Data and the Internet of Things

  • Web analytics in the big data era: Analysis and Modeling of Web Data
  • Internet, quality of services, and Mobile computing
  • Web semantics architectures, applications, and standards
  • Normalization, Clustering, Classification, and Summarization of Web Text
  • Machine Learning and Data Science for the Web Analytics
  • Language and representation issues of Web semantics
  • Internet Economics, Monetization, and Online Markets
  • Web of Things and big data: Applications and Practical Deployments in Industrial, Transportation, Building Automation, Urban Infrastructure, and Health Domains

Business Value Creation from Web and social media analytics

  • Economic Aspects of the Intelligent Web
  • Behavioral Analytics and personalization
  • E-business and Web-commerce: models and architectures
  • The challenges for Web Analytics and social media applications in the business context
  • Key Performance Indicators (KPIs), page Tags and Cookies in Web Analytics
  • Advances in search engine optimization and email marketing analytics
  • Establishment and organization of virtual companies
  • Web and social media Analytics process based on experiences businesses’ best practices

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